September 26, 2023

Ship Early and Ship Often: Accelerate Your Team's Velocity

Learn how to accelerate your team's velocity with early releases and frequent deployments. Discover strategies, benefits, and tips for maintaining quality while boosting productivity. Dive into the world of Agile software delivery with real-life examples.

Corina Craescu

Corina

Ship Early and Ship Often: Accelerate Your Team's Velocity

Image source: Pexels

Are you looking for ways to improve your team’s productivity and speed up the delivery of new features? Deciding when and how to ship a new feature can be a delicate balancing act.

On one hand, you don’t want to break production and upset customers. On the other hand, deploying to production frequently has become the norm for many companies, allowing them to iterate faster and reduce risks associated with delaying releases.

In this comprehensive article, we’ll dive into the world of Agile software delivery, peppered with real-life examples and practical insights based on the “State of DevOps Report 2023”.

Together, we’ll take a deep dive into strategies like early releases, harnessing feature flags for precision control, and optimizing deployment workflows.

All this to supercharge your team’s speed while maintaining unwavering quality and control.

1. The Agile Revolution

According to the State of DevOps Report 2023, platform engineering is heralded as the secret sauce for unlocking DevOps success at an enterprise level.

Organizations adopting platform engineering are experiencing significant gains in standardization and processes, making DevOps benefits shine brighter.

Key Stat: An impressive 94% concur that platform engineering is the driving force behind their organizations fully reaping the rewards of DevOps.

The ability to deliver new features swiftly is vital for staying ahead. However, the traditional approach of holding off feature releases until they’re flawless often leads to a backlog of work and excruciating delays.

This is where the Agile principles of early releases and frequent deployments step in. For more in-depth insights check out our article “Agile Development: Revolutionizing Software Projects and Beyond”.

2. The Power of Shipping Early

The 2023 report underlines the significance of early releases, revealing that

68% of respondents are experiencing a surge in development speed, with 42% reporting substantial improvements.

Early releases involve breaking down complex features into bite-sized portions and rolling them out incrementally, instead of stockpiling everything until it’s complete.

This Agile approach not only accelerates development but also trims away the wait for an entire feature to see the light of day.

However, it’s important to note that shipping early is not an absolute rule but rather a guideline for cases where it’s feasible to release pieces of work as they are done.

2.1 The Benefits of Shipping Early

The 2023 report accentuates the benefits of early releases, from

improvements in system reliability (60%) to heightened productivity and efficiency (59%) to more robust workflow standards (57%).

Consider how Amazon started as an online bookstore and expanded over time. Early releases allowed them to adapt to customer preferences and become the e-commerce giant we know today.

Crucially, early releases don’t mean sacrificing quality or bypassing rigorous testing. Rigorous testing and quality assurance should remain a priority to uphold top-tier code quality and ensure a seamless user experience.

The goal is to move quickly while keeping a tight grip on quality.

2.2 Leveraging Feature Flags

Feature flags are a valuable ally in early releases. Facebook’s gradual feature rollouts, where not everyone gets to see new features immediately, showcase the power of feature flags.

They provide surgical precision in managing feature deployments. They enable incremental releases, minimize disruptions, and ensure a seamless user experience. Feature flags empower you to have precise control over feature rollouts. In cases where certain features must be released together or not at all, feature flags provide the means to monitor their impact and halt any trouble in their tracks.

Moreover, feature flags offer flexibility in case a migration becomes necessary. If you need to temporarily disable a feature for maintenance or troubleshooting, feature flags make it easy to turn it off without causing service interruptions.

2.3 Distributing Complexity Efficiently

Another advantage of early releases is their ability to distribute complexity throughout the development process.

By breaking complex features into manageable pieces, you reduce the risk of major changes or surprises cropping up after a feature has been released.

Ideally, the baton should be passed to the engineering team only after all groundwork, including planning and specification, is completed. This preemptive measure avoids development hiccups due to shifting expectations.

Dividing work into manageable chunks that are released incrementally helps maintain a smooth development process and revs up your team’s speed.

3. The Principle of Shipping Often

According to the report, the adoption of platform engineering isn’t limited to a particular department. An impressive 93% of respondents acknowledge that it’s a step in the right direction, with 44% seeing it as a substantial leap forward.

While shipping early focuses on releasing smaller chunks of work, shipping often emphasizes the importance of maintaining a consistent deployment velocity.

It’s not enough to release work in smaller increments if the overall speed of deployment is slow.

To maximize your team’s productivity, it’s crucial to streamline deployment workflows and minimize any barriers that slow down the release process.

For more statistics, check out our article: “Platform Engineering: A Revolution in DevOps”.

3.1 Velocity: The need for speed

Velocity refers to the speed at which your team can deliver new features or updates.

The faster you can move from development to production, the more agile and responsive your team becomes.

However, achieving high velocity requires more than just writing code quickly. It involves optimizing the entire release process, from code reviews to testing to deployment.

3.2 Streamlining Deployment Workflows

To embrace the art of frequent deployments, you must have sleek deployment workflows at your beck and call.

This entails automating testing procedures, executing code reviews, and conducting essential continuous integration tasks.

Automation, the great enabler, slashes the time dedicated to repetitive chores and guarantees that each release adheres to strict quality standards.

Moreover, the deployment process should flow seamlessly, transforming the period from submitting work for review to seeing it operate in production from days or weeks to mere minutes or hours.

3.3 Avoiding Operation Overhead

Allowing changes to accumulate without releasing them leads to a burdensome operational overhead. The more changes pile up, the more intricate it becomes to introduce them to your ecosystem.

Each change may require migrations and vigilant monitoring. Invariably, outdated work will repeatedly demand attention. This devours precious resources and decelerates your development rhythm.

By embracing frequent releases and introducing changes as they are completed, you vanquish operational overhead.

Rather than contending with a towering backlog of changes, you focus on delivering compact, self-contained work units efficiently.

This not only boosts your team’s speed but also cuts the risk of encountering complications when rolling out new features.

4. Balancing Quality and Velocity

While early releases and frequent deployments can turbocharge your team’s velocity, you must strike a balance between speed and quality. Releasing faulty or untested code, or prematurely pushing out features that are bound to change, can wreak havoc on your product and sour your users’ experience.

Consider Tesla’s approach to over-the-air software updates. They roll out new features frequently but maintain quality by rigorously testing and validating each release.

Therefore, it’s imperative to prioritize quality assurance and retain control over feature rollouts.

4.1 Thorough Testing and Quality Assurance

Regardless of the frequency of your releases, meticulous testing and quality assurance should remain paramount. It’s essential to ensure that every release meets the exacting standards of quality and delivers a delightful user experience.

Implementing automated testing processes and conducting code reviews serve as a vigilant watchdog, identifying and addressing potential issues before they infiltrate the production environment.

Additionally, planning and specification play a pivotal role in preserving quality. Completing all preparatory work before handing it off to the engineering team ensures a seamless development journey and reduces the risk of development inefficiencies.

Careful definition of requirements and specifications at the outset minimizes the need for major changes or revisions later in the development process.

4.2 Planning and Specification

Effective planning and specification are instrumental in harmonizing quality and velocity.

Before embarking on development, you must obtain a crystal-clear comprehension of your objectives and the steps required to achieve them.

This encompasses outlining the scope of work, defining necessary features, and establishing a precise timeline for delivery.

Incorporating all stakeholders in the planning and specification process ensures everyone shares a common vision of project goals and requirements.

This eliminates misunderstandings and slashes the likelihood of subsequent changes or rework.

Effective planning and specification are the bedrock upon which a high standard of quality and velocity can be built.

4.3 Maintaining Control with Incremental Releases

Incremental releases are your trusty allies in maintaining control over feature rollouts.

Releasing compact, self-contained units of work enables real-time monitoring of feature impacts and prompt adjustments as necessary.

This agility empowers you to swiftly respond to user feedback and address any issues before they metastasize.

When implementing incremental releases, feature flags emerge as indispensable tools. Feature flags provide surgical precision in managing feature deployments, enabling incremental releases, minimizing disruptions, and ensuring a seamless user experience.

Feature flags offer flexibility in case a migration becomes necessary, allowing you to temporarily disable a feature for maintenance or troubleshooting without causing service interruptions.

5. Optimizing the Release Process

To fully leverage the principles of shipping early and shipping often, it’s crucial to optimize the overall release process. This involves implementing best practices and utilizing tools and technologies that streamline deployment workflows.

By doing so, you can further enhance your team’s velocity and productivity.

5.1 Code Reviews and Continuous Integration

Code reviews and continuous integration occupy the core of a refined release process.

Code reviews serve as a double-edged sword by uncovering potential issues, ensuring code quality, and fostering knowledge dissemination within your team.

Simultaneously, continuous integration revolves around automating the incorporation of code alterations into a shared repository.

This ensures that modifications undergo testing early and often, minimizing the risk of introducing bugs or regressions. With continuous integration, you spot issues early in the development process, nurturing a stable codebase.

5.2 Reducing Friction in Deployment

Friction within the deployment process acts as an anchor, significantly decelerating new feature rollouts.

To streamline the release process, you must identify and obliterate any obstacles hindering deployments.

This encompasses streamlining the steps necessary for code deployment, automating repetitive tasks, and embracing tools that facilitate seamless deployments.

Reducing friction accelerates the transition from development to production from days or weeks to minutes or hours.

This not only boosts your team’s velocity but also curtails errors or delays resulting from manual interventions.

Investing in tools and technologies that support smooth and efficient deployments can work wonders for your team’s efficiency.

5.3 Minimizing the Batch Size

Trimming the batch size of changes is a cardinal rule in optimizing the release process. The larger the batch, the more intricate it becomes to roll out modifications, and the higher the likelihood of encountering complications.

By releasing compact, self-contained units of work, you diminish the complexity and potential impact of each release.

The principles of early releases and frequent deployments are indispensable in this endeavor. These methodologies break work into manageable deliverables and release them incrementally, ensuring that each release is approachable and lowers the risk of unanticipated complications.

This approach promotes agility and enables your team to respond to user feedback quickly.

6. Overcoming Challenges

Embracing early releases and frequent deployments may pose its own set of challenges.

Nevertheless, with the right mindset and strategic approaches, you can conquer these obstacles. Let’s dissect some common hurdles and strategize on overcoming them.

6.1 Upfront Investment in Tooling

Optimizing the release process and implementing early releases and frequent deployments necessitate an initial investment in tools and infrastructure. This entails configuring continuous integration systems, automating testing processes, and ameliorating deployment workflows.

While this upfront investment may consume time and resources, it pays colossal dividends in the long run by accelerating your team’s velocity and productivity.

It allows your team to focus on delivering value to users rather than drowning in manual and repetitive tasks.

This initial tooling investment serves as the cornerstone for efficient and effective release management.

6.2 Managing Complexity and Deadlines

As your team fully embraces early releases and frequent deployments, managing complexity and adhering to deadlines may surface as formidable challenges.

With rapid releases, it becomes paramount to ensure that each release is meticulously tested and adheres to stringent quality standards.

Striking the right balance between velocity and quality is no small feat.

To combat complexity and meet deadlines, effective planning and communication take center stage. Clear objectives and expectations for each release must be set, resources allocated judiciously, and features prioritized based on their impact and urgency.

Your team should be equipped with the requisite support and resources to ensure timely delivery.

6.3 Embracing the Benefits of Shipping Often

In the face of these challenges, it’s crucial to wholeheartedly embrace the benefits of frequent deployments.

The ability to swiftly deliver new features and respond to user feedback is a formidable competitive advantage.

By consistently refining your release process and optimizing your team’s velocity, you maintain a decisive edge and provide value to your customers at an unprecedented pace.

Bear in mind that frequent deployments do not entail compromising quality or skipping essential steps. Instead, they demand striking the perfect equilibrium between speed and quality, optimizing your processes to enable seamless and frequent releases.

7. Let’s Set Sail!

The principles of early releases and frequent deployments are fundamental to unlocking your team’s full potential.

This journey may require an initial investment in tools and infrastructure, but the returns are limitless.

As you embark on your Agile journey, remember that managing complexity, meeting deadlines, and maintaining quality are key to success.

Embrace the benefits of frequent deployments, but never compromise on quality.

With the right strategies and tools, you can accelerate your team’s productivity and provide innovative features to your users at an unprecedented pace.

Happy coding & sailing!

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