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March 20, 2025
Stop Hardcoding Business Decisions: Build Software That Can ChangeMost business logic ends up hardcoded deep in your app, and it’s slowly killing your codebase. What starts as a clean service grows into a bloated mess of if-else statements, feature flags, and ad-hoc patches no one dares touch. Before long, your services are "absolute units", ORM models do way more than map data, and you’re moving data back and forth like an unpaid intern, not a software engineer. How did we get here? The real problem: Business logic is treated like an afterthought When w…

February 29, 2024
Braving the Challenges: How to Start and Grow Your Software Consulting BusinessEmbracing the consultancy path necessitates a tangible shift from wishful thinking to actionable steps. As someone considering how to start a consulting business, you have the potential to render indispensable guidance for a fee, navigating through the complexities of varied business landscapes with your unique insights. Embark on a meticulous journey through identifying your niche, forming a sustainable business model and acquiring those crucial first clients. Deliberate upon setting competi…

September 19, 2023
The Transition from Speedboat to Ocean Liner: Scaling Your StartupStartups are like speedboats in the beginning, but to survive the journey, they must learn to sail the seas like ocean liners. Introduction Startups embark on their entrepreneurial journey with the agility and resourcefulness of a speedboat. These characteristics enable them to navigate through the stormy seas of the commercial world, swiftly adjusting to changing situations. However, as businesses expand and scale, they must shift their mindset from that of an agile speedboat to that of…

August 16, 2023
The Role of a Chief Technology Officer (CTO) in Driving Technological SuccessAt the forefront of this technological revolution is the Chief Technology Officer (CTO), an executive-level position responsible for overseeing and strategizing the company's technology infrastructure. In this article, we will explore the crucial role of CTO and how they can help businesses navigate the complex world of technology to achieve their goals. What is a Chief Technology Officer (CTO)? A Chief Technology Officer (CTO) is an executive leader responsible for guiding and managing the…
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